Your EVP is the two way promise between your business and the best talent. Your employer brand is how your unique EVP is communicated to talent.

We offer employee value proposition (EVP) services to help you define and implement your EVP.

As consulting leaders in the field, we use behavioural psychology to understand the talent you need to attract and retain before developing an employee value proposition that is unique to your business.

We use a human centric approach to employer branding and communication solutions to integrate your EVP.

Employee Value Proposition Brochure Download

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What is an employee value proposition?

An employee value proposition or EVP is the reason employees and talented people will work for you. It describes why your business exists, the experience they can expect, how the work is done and the outcome that can be expected as a result.

It defines who you are as an employer and what you offer employees in return. Your employer brand is how your organisation and its unique EVP is communicated and positioned to talent.

Benefits to your organisation

An employee value proposition is now more important than ever. Understanding how you can attract individuals, what they are seeking, as well as what you can offer in return for their time, expertise and effort is critical.

A well constructed and well communicated EVP and employer brand will:

Decrease turnover rates and retain talent
Reduce time to attract talent
Increase the talent pool available to you
Attract better quality talent/ employees
Increase employee engagement
Increase team and business performance
Strengthen your organisational culture & values

“Organisations that effectively deliver on their EVP can decrease annual employee turnover by 69%.”

— Gartner 2019

Our approach to DEVELOPING AN EVP AND EMPLOYER BRAND

At Corporate Crayon, we are committed to supporting organisations with increased connection, communication and capability. This combination we know inspires work that matters and delivers growth.

We offer employee value proposition consulting in Australia and worldwide following our approach to discover what exists and bringing it to life so that others can discover it.

HERE IS HOW WE DO IT:

The Corporate Crayon Approach

Why work with Corporate Crayon

We have over 50 years combined experience as employee value proposition consultants for organisations in Australia and around the world.

With our values Flexibility, Trust and Imagination at the core of how we work with our clients, our partners and each other, your team will have the support they need in developing an employee value proposition that delivers.

Read our case studies and see what our clients are saying about our EVP and employer branding support:

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Sarah Langley — SVP Chief People, Culture & Communications Officer, Suntory

Evelyn and the team at Corporate Crayon helped us develop and implement an EVP that united our teams across the Suntory brands. With their focus on understanding our people and cultures, extensive research and authentic creative they captured the essence of who we are. If you are looking for an agency that will work in partnership and deliver great work, look no further.

Esther Christen — Head of People and Culture, GME

Evelyn and the team at Corporate Crayon took us through each step of the process with professionalism, patience and valuable insights. We could not have developed such a strong EVP without their support.

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