Strategic Communications, Brand &
Marketing for Australian Organisations

Corporate Crayon is a Sydney-based strategic communications, brand and marketing consultancy helping Australian organisations align internal communication, external messaging, brand and marketing so every audience hears one consistent story.

We work with growing organisations, government agencies and purpose-driven brands that need brand, marketing and communication aligned.

Who We Are

A Consultancy Built Around Alignment

Corporate Crayon is a strategic communications, brand and marketing consultancy helping organisations communicate with clarity and consistency.

We support organisations across corporate, government and not-for-profit sectors to strengthen how organisations engage employees, customers and stakeholders.

Our work combines research, strategy and creative thinking to turn ideas into communication, brand and marketing initiatives that drive real outcomes.

Sydney-based and nationally active, Corporate Crayon has served medium to large Australian organisations across corporate, government and not-for-profit sectors since 2016, combining research, strategy and creative execution to align brand, marketing and communications for organisations in Sydney, Brisbane, Melbourne and beyond.

How We Help

The Problems We Solve

Organisations often come to us when communication, brand and marketing are not fully aligned.
We help businesses solve challenges like:

Brand, Marketing & Communication Are Misaligned

Different teams communicate different messages, creating confusion internally and externally.

Strategy Isn’t Translating Into Communication

Your organisation has a clear direction, but employees and stakeholders don’t clearly understand it.

Leadership Messages Aren’t Landing

Important updates are shared, but engagement and understanding remain low.

Brand Positioning Isn’t Clear

Your organisation is doing great work, but the market doesn’t clearly understand what makes you different.

Our Process – From Insight to Impact

Our approach ensures strategy turns into communication that works in practice across brand, marketing and internal communications.

Connection

Linking the ambition of the organization with the output required to build belief.

Considered Design

Paying attention to the detail in design with purpose, impact and engagement at our core.

Discovery

Uncovering the unknown that exists and bringing it to life so others can discover it.

Human

Understanding key motivators for key stakeholders and end users in development.

Simple Application

Supporting the application with fresh thinking for easy adoption.

Our Approach

From Insight to Impact

We are more than a consulting agency; we are a strategic communications, brand & marketing partner.

From research and strategy through to creative development and delivery, we help organisations turn ideas into communication that creates real impact.

Research & Strategy

Understanding your organisation, audience and objectives to shape clear positioning, messaging & communication strategy.

Creative & Branding

Developing compelling brand identities, messaging frameworks and creative assets that bring your strategy to life.

Production & Execution

Delivering campaigns, communications & marketing initiatives across internal & external channels with measurable outcomes.

What We Do

Strategic Communications, Brand & Marketing Services

We work across multiple service verticals, so you can choose what your organisation needs – or partner with us for the complete journey.

Internal Communications

Employee messaging, EVP communications, and change management.

External Communications

Corporate reputation, media relations, crisis communications.

Marketing Communications

Integrated campaigns, product launches, sales enablement.

Communications Research

Employee listening, message testing, engagement surveys.

Digital & Website Experience

Corporate identity, design systems, brand guidelines.

Communication Strategy

Integrated frameworks, stakeholder mapping, governance.

Why Work With Corporate Crayon

10+

Years experience

200+

Projects delivered

15+

Industries served

AU offices

Insight-Led & Research Grounded

Behavioural insight, research and data shape every strategy we build.

End-to-End Delivery

Many firms stop at strategy — we carry your vision through to implementation.

Brand & communication alignment

We align internal communication, external messaging, brand and marketing.

Australian Expertise, Global Perspective

Rooted in Mosman, NSW, but with global experience and scope.

Measurable impact & ROI

We track outcomes, KPIs and drive continuous improvement from day one.

Trusted by Organisations Across Industries

We partner with medium to large organisations that seek to connect, engage and develop their people. Below are some of the clients who trust us.

What Our Clients Say

Disrupting all the typical patterns of a corporate off-site with innovative thinking extending into everything they do. All delivered with a balance of sophistication, creativity & authenticity to make innovative change happen in an multi-national.

Corporate Crayon offers a great service with creative ideas and tools to strengthen and enrich the content of the custom-made programs they create. They are flexible and very diligent and an ability to leverage diverse thinking based on their past professional HR experience in Asia.

We engaged Corporate Crayon to help us with a culture transformation project we were undertaking across our business. What I found so refreshing about Corporate Crayon was their ability to balance the strategic objectives of the company while engaging the human side of the workplace through their creative approach, which gives them a unique and special quality.

We recently partnered with Evelyn Jackson and the Corporate Crayon team to ideate and then deliver on our employee conference in March 2021.

With this conference we wanted to achieve two things
1. We wanted to kick start 2021 and bring our team together to reconnect after being apart in 2020.
2. We wanted to launch our global behaviours in a fun and engaging way that made them come to life off the page.

Evelyn was fantastic in helping me realise and unpack what I wanted to achieve from the day, but more importantly she brought a real creative flare on how our goals could come to life.

The Team came up with some great ideas which really play into the concept of making work more fun and playful, and we have had nothing but compliments from our employees on how much they enjoyed the day.

If you’re looking to create something fresh and interactive at your next event, this is definitely the team to partner with.

We engaged Corporate Crayon to assist us with the creation of the OPSM values, back in 2016. It was important to us to work with a team that would create the values through data collected directly from our employees to ensure our Values were genuine. We also wanted our values to be easy to remember, inspiring and creative. Corporate Crayon delivered all of this and more! The OPSM employees absolutely loved the values when we launched them, and I am happy to say the OPSM Values are still lived today.

I’m pleased to highly recommend the team at Corporate Crayon for their exceptional expertise in people and culture related initiatives. I have engaged Evelyn Jackson and her team of talented experts to assist my team with building a refreshed careers website, defining our Values, communicating our Employee Value Proposition, creating internal communications collateral and developing innovative eLearning training modules. All assignments were very well executed and met the project briefs. I have no hesitation in referring Corporate Crayon to other organisations.

Corporate Crayon worked in partnership with our teams to deliver visible culture change through the development and communication of our company values.

The team used an insights-based approach, with a keen focus on understanding our strategic goals and our people. Their focus and care to ensure the desired impact and their creative execution is second to none.

Evelyn and the team at Corporate Crayon took us through each step of the process with professionalism, patience and valuable insights. We could not have developed such a strong EVP without their support.

The Corporate Crayon team are communication pros! Their deeply researched approach and incredible expertise in internal communications deliver strategic solutions that truly move the needle. The team’s understanding of employee motivation was key to driving engagement and action, and they’ve consistently gone above and beyond to ensure our actions are aligned with our goals. We couldn’t be more impressed with their professionalism and results!

Evelyn and the team at Corporate Crayon helped us develop and implement an EVP that united our teams across the Suntory brands. With their focus on understanding our people and cultures, extensive research and authentic creative they captured the essence of who we are. If you are looking for an agency that will work in partnership and deliver great work, look no further.

Let us know how we can help!

Select your service of interest and share any details so we can provide the best support.

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Insights & Thought Leadership

Stay ahead of emerging trends, research and thinking in culture, employee experience and internal communications.

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February 24, 2026

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February 23, 2026

What Is an Employee Value Proposition (EVP) and Why It Matters in 2026

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Ready to Inspire Work That Matters?

Let’s start a conversation about creating a high-performance culture, meaningful connection, and strategic engagement for your organisation.

FAQs

1. What does a communications consultancy do?

A communications consultancy designs and delivers the strategies, frameworks and creative assets that help organisations communicate clearly with employees, customers and stakeholders. Services range from internal messaging and brand strategy to external reputation management and marketing campaigns.

2. What services does your agency provide?

We focus on understanding what motivates employees, enhancing employee energy, and implementing strategies such as employee value propositions, wellbeing assessments, and internal communications to boost engagement.

3. How can a communications consultancy improve employee engagement?

4. What industries or organisations do you work with?

An EVP defines the unique benefits and experiences your organisation offers employees. We help design and communicate an EVP to attract, engage, and retain top talent while aligning with your company culture.

5. What is an Employee Value Proposition (EVP), and how can it benefit my company?

Yes, we develop tailored internal communications strategies that enhance collaboration, increase engagement, and ensure employees are informed, inspired, and connected.

6. How much does a communications consultancy cost in Australia?

Engagements in Australia typically range from $5,000 for project-based work to $50,000+ for ongoing strategic partnerships. Corporate Crayon tailors scope and investment to your organisation’s specific needs – book a 30-minute strategy call to discuss your objectives.

7. Why is brand and communication alignment important?

When brand, marketing and communications are misaligned, different teams send different messages – confusing customers, undermining employee confidence and eroding stakeholder trust. Alignment ensures every touchpoint reinforces the same story, building credibility and competitive advantage.

Strategic Communications, Brand & Marketing for Australian Organisations